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Scent CVs, MIT, and the gridification of memories
New series: (olfactive, ofc) AInthrophology: short ruminations at the intersection of human meaning, smell, and the world of AI Anemoia Device. ©cyrus clarke Recently I ranted about the LinkedInfication of our CVs. To shut me up, knowledge karma landed me at the other end today and got me going (again, this is not a new thing) on the gridification of our memories—enter the Anemoia Device from MIT Media Lab. It takes a flat, analogue photograph—the ultimate linear artifact—and
May 151 min read


The smell of death
A few illnesses and affections we can identify by smell.
Jan 294 min read


Heritage (François Merle-Baudoin for Fragrance du Bois)
Perfume in relation to pearls and how they're created.
Jun 19, 20253 min read


Montecristo (Delphine Thierry for Masque Milano)
Perfume in relation to sex work at Le Chabanais and history as recorded in the imaginary ledger of the owner.
Apr 25, 20253 min read


perfume.sucks (Andreas Wilhelm)
This article was written and published for CaFleureBon and received a nomination for the Perfumed Plume Award. Edible iris drops. Collage by dana. Before heading out to my first Esxence, back in 2019, I gathered my senses, dove deep into google for contacts, crossed my fingers, and sent everyone I could find an invitation to fill out a short survey. I titled it, simply, “the nosey questionnaire” and went all out with questions like: “what’s the next popular material to fall o
Jul 17, 20243 min read


What’s green, flying, and has no name?
A short recap of emerging trends from Esxence 2023 As my lucky fellow fragrance reporters are packing their bags on the way to Milan (including, rumor has it, Luca Turin, after a long and dire absence), let’s take a look at what emerged—at least for my hyperlexic brain—as a pattern in last year’s exhibit. (Not sure yet how this fits in with perfumery journalism; documentaries are few and far between, reviews are increasingly harder to distinguish from paid ads, and trends se
Mar 4, 20247 min read


A la recherche du scents perdu
A Proustian interview with perfumer Francesca Bianchi Ever gotten nosey-nosey with a perfumer? Smell Tales takes a quasi-literal nose...
Dec 15, 20231 min read


Thought Leadership, False Advertising, and Influencer Danger
Group discussion on Ep. 21 of Effluvium, a smell-culture-centric podcast hosted by JJ Coulbourne. Joined by Ryan @perfumebonfire and...
Dec 15, 20231 min read


Making Sense of Scent
Interview given for—and first published in—Departures Magazine by American Express. [link] WORDS BY IVY ELROD, ILLUSTRATION BY HARUKO...
Dec 15, 20236 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Vetiver (Annick Goutal)
(Celebrating my Tatar roots and my love for vetiver, all at once)
Nov 28, 20231 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


Nov 28, 20230 min read


On new (digital) buy cycles and the 4 pillars of digital transformation
Panel participation from isolation (on-site, but with Covid), with input on consumer behavior updates and a few recommendations for...
Nov 28, 20231 min read
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